Bundle includes: Developing Your Social Media Strategy, Planning & Scheduling Your Social Media Content, Utilizing Video In Your Social Media Marketing & Attract More Clients With Attention Grabbing Visuals.
DEVELOPING YOUR SOCIAL MEDIA STRATEGY: A social media marketing strategy is a summary of everything you plan to do and want to achieve on social media. It guides your actions... every post, reply, like, and comment should serve a purpose. The more specific your strategy is, the more effective the execution will be. Keep it concise. Don’t make your plan so lofty and broad that it’s unattainable or impossible to measure. In this virtual workshop, I will walk you through determining your objectives, defining who your audience is, and will guide you to starting your social media strategy that will help your business: Increase Brand Awareness, Improve Brand Loyalty, Gain Brand Authority & Increase Inbound Traffic.
PLANNING & SCHEDULING YOUR SOCIAL MEDIA CONTENT: Consistency is key with social media! As more people turn to researching on social channels, it is crucial to stay active and post regularly. In this workshop, I will discuss the importance of a posting schedule and how to develop your own. I will review tips and tricks that you can utilize to save you time and effort.
UTILIZING VIDEO IN YOUR SOCIAL MEDIA MARKETING: Video is necessary for online brand awareness. Currently there is a 90% + ROI on video content. Authentic video content is converting much higher than produced videos. This means that it is easier for wedding pros to create their own content right from their cell phones. In this workshop, I will start with the basics whether you want to be on camera or not! I will review easy to use equipment that is inexpensive and helps streamline video creation. I will show you how to use software for sizing, branding and customization.
ATTRACT MORE CLIENTS WITH ATTENTION GRABBING VISUALS: The best way to grab attention or stop the scroll is having eye catching content. Using the correct social media image sizes will effect the way your brand is perceived across social channels. In this workshop, I will walk through how to utilize software for delivery your message a simply as possible. I will share steps on creating graphics, branded photos and using templates. You will also learn how to repurpose content and make it more interesting.